2009 October: Commentary – Pizza Right now

2009 October: Commentary – Pizza Right now

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Jeremy WhiteJeremy WhiteOctober has all the time been my favourite month. I obtained married in October. I performed highschool soccer in October. I watch the World Collection each October (ready for these Cubs to get there!). I additionally watch a change of seasons culminate into one thing fairly spectacular each October because the leaves flip, the air chills and the native apples stay as much as their names and are, nicely, scrumptious.

Then there’s my favourite vacation: Halloween brings youngsters via my neighborhood — mine amongst them — dressed as all the things from superheroes to ghosts. As you may see, I’ve been enthusiastic about Autumn for so long as I can bear in mind. And you have to be, too. Why? As a result of October represents the start of your busiest time as a pizzeria proprietor. You’re most likely conscious of the trade’s 5 main gross sales days (listed right here in chronological order from immediately):

• Halloween

• The day earlier than Thanksgiving

• New 12 months’s Eve

• New 12 months’s Day

• Tremendous Bowl Sunday

Whether or not you’re having a Halloween get together or just providing ghoulish specials, the final day of October is a day it’s best to mark in your calendar. The youngsters wish to get out and trick-or-treat. Dad and mom have to get them fed in a rush and get them out the door. You match the invoice completely, significantly should you ship.

Start making your Halloween plans now. When you get these finalized, transfer onto the 4 different main days. Early planning results in success.

Talking of success, this situation highlights America’s most profitable impartial pizza operations. Our annual “Scorching 100″ checklist is without doubt one of the most-requested items of data we offer. Discover this 12 months’s installment on pages 54-55. In case your pizzeria is on the checklist, I supply a hearty congratulations. If it’s not: hold working to get there. That is the place you wish to be.

Finest, ”

Jeremy White, editor-in-chief

jwhite@www.pizzatoday.com

 

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